IIMB Management Review

PDF

Values and reward preferences of prospective engineers
S Bhargava

PDF

Liberalisation, Alliances and Technology Transfer- India's High Technology Sector
Luis Murillo

PDF

Rethinking Rewards: Rewarding A and Hoping for B!
Abhoy K Ojha

PDF

Cost of Capital in the Indian Context
Mahesh Santhanam

PDF

TQM in Management Training: An Indian Experience
Gautam Sinha

PDF

New paradigms in marketing
M J Xavier

PDF

Editorial
N Balasubramanian

PDF

Defining Indian brands
Mithileshwar Jha

PDF

Indian brands : Quo vadis: The round table discussion
Mithileshwar Jha

PDF

Views of a cross-section of marketers
V Pradeep Kumar

PDF

Future research directions: Some pointers
N C B Nath

PDF

Indian brands : Quo vadis: A framework for discussion
N C B Nath

PDF

Branding the invisible
Umesh Rajamani

PDF

Multinationals and subsidiaries
Rishikesha T Krishnan

PDF

The local and the global
A Madhavan

PDF

Composing qualitative research: by Karen Golden-Biddle and Karen D Locke, Sage Publications, 1995
P Agiwal and K Sundara Raj

PDF

Values and ethics for organizations : Theory and practice: by S K Chakraborty, Delhi : Oxford University Press, 1998
S Ambirajan

PDF

Competing through knowledge: Building a learning organisation: by Madhukar Shukla, New Delhi : Response Books, 1997
Ganesh T Jejurikar

PDF

Cases in marketing: edited by Hanne Hartvig Larsen, Sage publications, 1998
S Ramesh Kumar

PDF

Internet for everyone: by Alexis Leon and Matthews Leon, Vikas Publishing House, 1997.
S Sadagopan

PDF

Paths of change : Strategic choices for organizations and society: by Will McWhinney, London : Sage Publications
Sunita Singh Sengupta