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Reliability and six sigma
U Dinesh Kumar, John Crocker, T Chitra, and Haritha Saranga
This book is a carefully developed integration of mathematical models that relate Six Sigma and reliability measures for the first time. Several case studies are used throughout the book to illustrate the application of the models discussed. The strength of Six Sigma is the way in which it structures the problem and the solution methodology to solve the problem. This is probably the only concept to attract the attention of almost all companies across the world irrespective of their business mission.
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Multinational corporations and global poverty reduction
Subhash C Jain and Sushil Vachani
Finding ways to alleviate global poverty poses a major challenge for political leaders and intellectuals worldwide. The contributors to this volume, top scholars of international business, examine the effects of globalization on the developing world and address ways in which multinational corporations (MNCs) can play a positive role in the fight against poverty. The essays illustrate how, by creating new business models, multinational enterprises are best equipped to relieve global poverty. By making investments among the poor - in pursuit of profit and shareholder wealth rather than as charity - the economic activity generated by investments would go a long way towards reducing poverty. The contributors show how following this strategy would lead to today's poor becoming part of the economy and emerging as visible customers for MNCs. They address the many facets of this plan in chapters on: MNCs and host environment and policies, strategies and their impact, governments and civil society, international business models, and global institutions and social responsibility. This unique solution to poverty reduction will be of great interest to scholars of international relations and business, international corporate managers and executives, government officials, and NGO executives dealing with global matters.
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Evolution of markets and institutions: a study of an emerging economy, 1st edition
Murali Patibandla
The new institutional economics has been one of the most influential schools of thought to emerge in the past quarter century. Taking its roots in the transaction cost theory of the firm as an economic organization rather than purely a production function, it has been developed further by scholars such as Oliver Williamson, Douglas North and their followers, leading to the rich and growing field of the new institutional economics. This branch of economics stresses the importance of institutions in the functioning of free markets, which include elaborately defined and effectively enforced property rights in the presence of transaction costs, large corporate organizations with agency and hierarchical controls, formal contracts, bankruptcy laws, and regulatory institutions. In this timely volume, Murali Patibandla applies some of the precepts of the new institutional economics to India - one of the world's most promising economies.
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Customer relation management: a strategic perspective
G Shainesh and Jagdish N Sheth
This book explores the foundations of relationship orientation by drawing upon economic as well behavioural concepts. A critique of extant literature and experiences of CRM implementation will help readers appreciate the application of CRM in several industries. The technological aspects of CRM are highlighted through an overview of data mining, the role of contact centres, comparison of some popular CRM products and methodology for selecting a technology-oriented CRM solution. While focusing on the functional aspects of CRM for marketing, sales, service and IT, the importance of an organisation-wide initiative for the successful implementation of CRM is underscored through case studies. The book provides a roadmap for organisations planning to initiate the CRM journey.
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Transformations in global governance: implications for multinationals and other stakeholders
Sushil Vachani and Jawed Usmani
The world of multinational enterprises is changing dramatically. Their complex and dynamic international context presents them with special challenges - threatening their survival on one hand, and presenting them with unprecedented opportunities on the other. In this volume, international experts analyze different aspects of the transformations in global governance: ideological variations, trade governance, competition policy and the rise of civil society. They discuss the implications for multinational-government relations, multinationals' self-governance, relations with NGOs and issues of competitiveness. The book focuses on two forces integral to the process of globalization. The first is the evolution of inter-governmental organizations, such as the World Trade Organization, and various agreements pertaining to trade, environment, labor, competition and investment. The other equally important factor is the rise of non-governmental organizations (NGOs), which have a significant impact on the strategies of multinational enterprises, governments and inter-governmental organizations. The contributors explore these forces in chapters detailing shifts in governance and their implications for multinationals, governments and society in general. This cohesive examination of an under-analyzed area will appeal to students and scholars of international business, and other researchers in management schools, think tanks, management consulting companies, government agencies, inter-governmental organizations, and NGOs.
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Accounting: made easy, 1st edition
Rajesh Agrawal and R Srinivasan
This book is divided into levels first level would build your understanding of accounting in a step-by-step manner. The second level would build a bridge between the accounting which you have learnt in the first level,and real-life accounting.A novel'learnt by doing' approach taken by the author will engage you in a work modules you read the book.
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Macroeconomic policy environment: an analytical guide for managers, 1st edition
Shyamal Roy
This book is written for professional managers, both in public and private sectors, who have little or no background in Economics, but have to face, on a regular basis, the challenges posed by a rapidly changing macroeconomic policy environment. The book attempts to provide an understanding of how macroeconomic policies work and, in turn, how they impact the business environment. It adopts a uniquely practical approach to explain various aspects by deliberately avoiding jargon, diagrams and equations. Instead, a `story? mode has been in-built for easy grasp. Written by Prof Shyamal Roy, who has over two decades of teaching this subject in Executive Development Programmes, both at IIMB and outside, the book integrates theory and practice seamlessly. The book will also be useful for MBA students as it provides an exposure to Indian macroeconomic policy issues in an integrated fashion.
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Logistics and global outsourcing: proceedings of the international symposium on logistics.
Kulwant S Pawar, C S Lalwani, and Janat Shah
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Conceptual issues in consumer behaviour: the Indian context
S Ramesh Kumar
Conceptual Issues in Consumer Behaviour --- The Indian Context attempts to link behavioural concepts with real examples from Indian marketing. It does not offer part-breaking frameworks; nor is it intended for scholars. But it hopes to enable a student of marketing in understanding the use of concepts in the backdrop of a familiar, identifiable environment. The book will also help practicing marketing executives to understand the utility concepts in triggering thought processes that eventually produce marketing strategies. This trigger is the value which concepts can add to the decision-making process of an executive.
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