Books

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De Gruyter Handbook of Disability and Management

Joy E Beatty, Sophie Hennekam, and Mukta Kulkarni

Globally, the prevalence of disability is growing, as is disability awareness. The disability rights movement argues that the right to employment is essential for full participation and human dignity. While there have been improvements related to broad diversity programs and policies, those for persons with disabilities, especially less visible or invisible disabilities, have received less attention. Contextual factors such as the legal environment and protections, cultural and social values, religious norms, and broader economic conditions shape the employment prospects for persons with disabilities. The De Gruyter Handbook of Disability and Management uses an interdisciplinary lens to study disability and management, integrating perspectives from disability studies, psychology, education, and legal domains. It aims to incorporate a contextually sensitive and global perspective to emphasize actionable areas of inclusion and provides a more international focus by including contributions from across the world including contries and regions that have till date received less attention in the area of disability studies.
Mathematical Techniques For Competitive Examinations

Soudeep Deb and Debangan Dey

This is a problem-based book aimed at high-school students interested in mathematical topics related to the ISI and CMI entrance tests as well as Mathematics Olympiads. This book will help students in designing a well-planned pathway to tackle complicated problems from topics such as number theory, combinatorics, algebra, calculus, Euclidean and coordinate geometry, probability and statistics. The problem-solving strategies and pointers described here will help students become confident in mathematics and pave the way to attaining success.
Emerging Technologies and the Indian IT Sector

Rajalaxmi Kamath and Vinay Reddy Venumuddala

This book examines the implementation of emerging technology projects in the service-based Indian IT sector. The title shows emerging technologies impact IT-enabled Services (ITeS)organizations and examines the mobility prospects for engineers and studentslooking to enter the Indian IT sector. Indian IT, dominated by organizationsoffering ITeS, provides services to clients across the world. Fueling this sector growth are engineering graduates. Emerging technologies, such as AI, Big Data,Cloud, and Blockchain, have brought the IT and engineering education sectors toa crossroad with global implications. The IT sector is facing growing demands fornew technology solutions from its clients, and it is engineering students who areexpected to upskill in order to build these solutions. The volume provides a rare,bottom-up look at the intersection of technology, education, and organizationalstructure, based on an ethnographic study.
Media and Climate Change: Making Sense of Press Narratives

Deepti Ganapathy

This book looks at the media's coverage of Climate Change and investigates its role in representing the complex realities of climate uncertainties and its effects on communities and the environment. This book explores the socioeconomic and cultural understanding of climate issues and the influence of environment communication via the news and the public response to it. It also examines the position of the media as a facilitator between scientists, policy makers and the public. Drawing extensively from case studies, personal interviews, comparative analysis of international climate coverage and a close reading of newspaper reports and archives, the author studies the pattern and frequency of climate coverage in the Indian media and their outcomes. With a special focus on the Western Ghats, the book discusses the political rhetoric, policy parameters and events that trigger a debate about development over biodiversity crisis and environmental risks in India. This book will be of great interest to scholars and researchers of environmental studies, especially Climate Change, media studies, public policy and South Asian studies, as well as conscientious citizens who deeply care for the environment.
Contemporary Strategy Analysis, 10th Edition

Robert M Grant, P D Jose, Sai Yayavaram, and Rejie George

Contemporary strategy analysis focuses on strategic analysis, value creation, and implementation. This book provides a rigorous grounding in essential principles while offering up-to-date perspectives based on practices used at leading companies across industries and borders. The book's comprehensive coverage merges theory and application through new and updated cases, and the discussion surrounding business strategy and the business environment links concept to context for a holistic understanding of how strategy is formulated and executed.
Options, futures and other derivatives, 11th Edition

John C Hull and Sankarshan Basu

The first edition of this book was published in 1988, and in the last two decades, massive changes and developments have happened in the options and the derivatives markets. The 11th edition of Options, Futures, and Other Derivatives takes in to account these changes, and presents the reader with an up-to- date scenario. Like earlier editions, this edition has also been designed to address the needs of a wide spectrum of the market. The book will be appropriate for students pursuing graduate courses in business, finance, economics, and financial engineering. It can be used for advanced undergraduate courses involving quantitative skills. Many practitioners who are involved in derivatives markets should also find the book useful.
Managerial Accounting, 7th Edition (An Indian Adaptation)

James Jiambalvo and Padmini Srinivasan

To be a successful manager, you need to understand how foundational managerial accounting concepts apply to the business world. Managerial Accounting, 7th edition helps students make direct connections between the classroom and the boardroom by presenting robust cases and managers' comments on real company issues. Known for its "You Get What You Measure" framework, this edition presents an updated focus on building students' decision-making and critical thinking skills through incremental analysis and data analytics coverage.
Marketing Management, 16th Edition

Philip Kotler, Kevin lane Keller, Alexander Chernev, Jagdish N Sheth, and G Shainesh

This edition has been updated keeping in view the tremendousdisruptions in the business models due to the ongoing globalisation,the increasing role of corporate social responsibility, technological advancement,growth in e-commerce, increasing digital communication, the growing impact of social media, and the widespread use of data analytics, marketing automation,and artificial intelligence. These created opportunities as well as challenges forbusinesses. Co-authored by noted academicians, Prof. Kevin Lane Keller, Prof.Alexander Chernev, Prof. Jagdish N. Sheth and Prof. G. Shainesh, the book continuesto draw on the rich findings of various scientific disciplines such as economics,behavioural science, and management theory for fundamental concepts and toolsthat are directly applicable to marketing challenges and opportunities. Enrichedwith Indian case studies, the text is comprehensive, lucid and engaging at the sametime, with the latest examples that illustrate effective marketing principles, strategiesand practices. The points of discussion and the discourse on the topics are usefulnot just for students of marketing but also for industry practitioners to design andexecute successful marketing strategies.
Introduction to Indian knowledge system: Concepts and applications

B Mahadevan, Nagendra Pavana, and Vinayak Rajat Bhat

This textbook is a culmination of multiple efforts of the authors tofill in the gap for offering a required course on Indian KnowledgeSystem (IKS), recently mandated by AICTE. Moreover, the NewEducation Policy (NEP) has also provided a clear trajectory for imparting IKS inthe higher education curriculum, necessitating a book of this kind in several highereducation institutions in the country in the days to come.The book seeks to introduce the epistemology and ontology of IKS to the Engineeringand Science students in a way they can relate, appreciate and explore further, shouldthere be a keen interest in the matter. After a brief section on the key concepts ofIKS, the remaining part of the book traces IKS and brings out the applications. Aftera formal and concise introduction to IKS, the book provides certain foundationalconcepts applicable across all domains of Science and Engineering. These form thesecond part. The Science applications are laid out in Part 3, Engineering applicationsin Part 4 and other important topics in the final part of the book.
Inclusive Business Models: Transforming Lives and Creating Livelihoods

Sourav Mukherji

Inclusive Business Models talks about organizations that employ principles of business to address the needs of the poor. It takes an analytical approach to derive insights about business models by comparison with other inclusive models seen within the same sector and through comparisons with models from a different sector. This cross sector comparison, especially with a number of case studies, would enable readers to cumulate their learning, and act as a guide to management students, practicing managers, and entrepreneurs for understanding and analyzing any business model that intends or claims to be inclusive. This book is beneficial for students of entrepreneurship, social enterprises, and human resource management. Sections of this book would be relevant for courses on social enterprises, developmental economics, and inclusive business models taught globally, given that India today has emerged as a hotbed of experiments and innovations to deal with the problems of poverty and inequality.
Data Visualization: Storytelling Using Data

Sharada Sringeswara, Purvi Tiwari, and U Dinesh Kumar

Data Visualization: Storytelling Using Data explains data insights through visuals and show how to make them compelling and comprehensible through a series of realworld examples. It provides a roadmap that covers everything from understanding why data visualization and storytelling are important to learning how to visualize data and communicate it to an audience effectively. This book attempts to provide students and industry professionals with a practical method for mastering data storytelling skills.
Business Analytics: The Science of Data-Driven Decision Making, 2nd ed.

U Dinesh Kumar

Business Analytics has become one of the most important skills that every student of Management and Engineering should acquire to become successful in their career. The use of analytics across industries for decision making, problem solving, and driving organizational innovation makes it an essential skill to develop. Analytics is used as a competitive strategy by many successful companies.