Generalized strategy-structure frame work for dynamic evaluation of business market relationships: An episode level operationalization
Guide(s)
Seshadrhi, Sudhi
Department
Marketing
Area
Marketing
University
Indian Institute of Management Bangalore
Place
Bangalore
Publication Date
3-31-2001
Year Awarded
March 2001
Year Completed
March 2001
Year Registered
June 1993
Pagination
259p.
Copyright
Indian Institute of Management Bangalore
Document Type
Dissertation
DAC Chairperson
Seshadrhi, Sudhi
DAC Members
Gandhi, Kalyani; Nagadevara, V
Type of Degree
Ph.D.
Recommended Citation
Mishra, Randhir, "Generalized strategy-structure frame work for dynamic evaluation of business market relationships: An episode level operationalization" (2001). Doctoral Dissertations. 179.
https://research.iimb.ac.in/doc_dissertations/179
Relation
DIS-IIMB-FPM-P1-06
COinS