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IIMB Management Review

Document Type

Article

Abstract

Technology, despite its critical importance to business, has far too often played a secondary role compared to other major management functions like marketing, finance, human resources development, production or corporate planning. The success of many US based technology driven companies in electronics and biotechnology in the seventies and early eighties and the Japanese and German economic miracles, driven largely by technology upgradation in specific targeted industries, should serve to renew interest in the study of the role of technology in improving business performance.

Publication Date

6-1-1996

First Page

41

Last Page

51

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