Analytical model for pricing line-extensions of consumer non-durables
Guide(s)
Prakhya, Srinivas
University
Indian Institute of Management Bangalore
Place
Bangalore
Publication Date
3-31-2010
Pagination
78p.
Copyright
Indian Institute of Management Bangalore
Document Type
Dissertation
DAC Chairperson
Prakhya, Srinivas
DAC Members
Shah, Janat; Gupta, Subhasish
Type of Degree
Ph.D.
Recommended Citation
Rakshit, Krishanu, "Analytical model for pricing line-extensions of consumer non-durables" (2010). Doctoral Dissertations. 234.
https://research.iimb.ac.in/doc_dissertations/234
Relation
DIS-IIMB-FPM-P10-08
COinS
