Innovative partnerships with community as a competitive strategy by Titan Industries Limited: Winner of the Third prize

Authors

• G Kannabiran
• Usha Nandini

Copyright Date

January 2007

Publication Date

1-1-2007

Pagination

21p.

Publisher

Indian Institute of Management Bangalore

Keywords

Community Engagement Strategy, Corporate Social Responsibility, Competitive Advantage

discipline

Business; Strategic Management Policy; Social and Behavioral Sciences; Public Affairs, Public Policy and Public Administration; Social Welfare

Accession

E31762