Growing global: a corporate vision masterclass by Stan Shih, John Wiley & Sons, Singapore, 2002, $ 29.95

Authors

Rishikesha T Krishnan, Indian Institute of Management BangaloreFollow

Copyright Date

April 2002

Publication Date

1-4-2002

Pagination

89-91p.

Publisher

Indian Institute of Management Bangalore

Keywords

Marketing strategy, Contemporary entrepreneurship, International business

discipline

Business; International Business