Economics and Strategic Management: Bridging the Divide

Authors

• Rakesh Singh, Narsee Monjee Institute of Management Studies

Document Type

Management Update

Abstract

There has always been a great divide between economic theory and management theory. On the one hand, most business schools put basic economics on their curriculum and insist on compulsory courses in the subject.  On the other hand, management theorists have found economics too abstract to be useful. Economists have always tried to run clown the case study approach as lacking in rigour and have criticized management's approach of generality.

Recommended Citation

Singh, Rakesh (2000) "Economics and Strategic Management: Bridging the Divide," IIMB Management Review: Vol. 12: Iss. 3, Article 19.
Available at: https://research.iimb.ac.in/imr/vol12/iss3/19

Publication Date

9-1-2000

First Page

95

Last Page

102