Forward engineering for strategic gearing: The Indian tea industry

Authors

• Subhash Sharma, Indian Institute of Management Bangalore

Document Type

Article

Abstract

Forward engineering provides a foundational premise for the strategic gearing of an organisation, keeping in view its existing and new capabilities with respect to current and anticipated challenges in a competitive environment.

Recommended Citation

Sharma, Subhash (2000) "Forward engineering for strategic gearing: The Indian tea industry," IIMB Management Review: Vol. 12: Iss. 2, Article 21.
Available at: https://research.iimb.ac.in/imr/vol12/iss2/21

Publication Date

6-1-2000

First Page

57

Last Page

65