Essays on dual process thinking in consumer judgment and decision making
Guide(s)
Mukherjee, Kanchan
University
Indian Institute of Management Bangalore
Place
Bangalore
Publication Date
3-31-2017
Pagination
153p.
Copyright
Indian Institute of Management Bangalore
Document Type
Dissertation
DAC Chairperson
Mukherjee, Kanchan
DAC Members
Prakhya, Srinivas; Chakrabarty, Patrali
Type of Degree
Ph.D.
Recommended Citation
Singh, Ashwani, "Essays on dual process thinking in consumer judgment and decision making" (2017). Doctoral Dissertations. 336.
https://research.iimb.ac.in/doc_dissertations/336
Relation
DIS-IIMB-FPM-P17-18
COinS
