Customer responses to failure of co-created products and services
Guide(s)
Mulky, Avinash G
University
Indian Institute of Management Bangalore
Place
Bangalore
Publication Date
3-31-2016
Pagination
126p.
Copyright
Indian Institute of Management Bangalore
Document Type
Dissertation
DAC Chairperson
Mulky, Avinash G.
DAC Members
Prabhu, Ganesh N; Mishra, Ashis
Type of Degree
Ph.D.
Recommended Citation
Praveen, S., "Customer responses to failure of co-created products and services" (2016). Doctoral Dissertations. 334.
https://research.iimb.ac.in/doc_dissertations/334
Relation
DIS-IIMB-FPM-P17-16
COinS
